Custom Research

Qualitative Research

At AR Research and Consulting, we design, develop, implement and monitor qualitative market research sessions, with an aim to turn consumer intelligence (information) into actionable, managed knowledge.

Quantitative Research

AR Research and Consulting has established itself as India's fastest growing market research firm, with an impressive array of custom research clients who provide us with steady repeat business.

Data Collection

The data collection arm of AR Research and Consulting, is a one stop shop for all your data collection requirements. It offers a variety of data collection services using various market research methodologies. Be it quantitative research or qualitative research –India Data Facts can take care of all your data collection needs through a strong network of 16 offices across the country and over 1000 interviewers available every day to service your needs. We combine the latest technology with extensive expertise to provide professional solutions.


Superior analytics is a forte of AR Research and Consulting. This capacity has been developed consistently over the years as a value addition to clients. While it is important to have the ability to gather quality data, it is even more important to understand in-depth what the data is actually revealing. AR Research and Consulting deep experience has helped many clients answer difficult questions with deep insights.

Brand Endorser

Brand Endorser, a syndicated product by AR Research and Consulting is a result of an intensive research on endorsement industry. It is a holistic yet simple and comprehensive assessment of the value that an Endorser brings to a brand. It helps the brand in choosing the Most Appropriate Endorser, an endorser who adds desired values to the brand and fits with the overall brand objectives more efficiently than other available options.

Consumer Panels

We have teams who are expert in audience measurement for major national and international media, therefore, we propose a broad expertise including traditional and digital media audience measurement, syndicated media research, content development and testing, software services, market sizing and segmentation, customer acquisition and retention, media brand equity measurement, as well as the creation and running of on-line panels and communities and techniques for forecasting the likely success of new content, products and services in the market.

Panel Quality

These panels are designed to generate quality based and error free research results for our clients belonging to various industries. However, the central idea of our panel structure is same in each one of these, which promises quality, balance and consistency.
Rely on us to ensure most consistent and balanced panels, assuring quality based research analysis and dependable results.